/* リピーター集客ラボ 共通スタイル */
:root{
  --pink:#FF6E6E; --pink-l:#FCC3C7; --pink-xl:#FFF0F1; --cta:#D93A4A; --cta-h:#B92E3C;
  --ink:#222222; --ink2:#444444; --ink3:#666666; --line:#E5E5E5; --bg:#FAFAFA;
  --link:#1A6FC9; --link-h:#124F91;
  --c-new:#D06A10; --c-repeat:#D93A4A; --c-biz:#2D6A9F; --c-cal:#2E7D4F;
}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-padding-top:16px}
body{margin:0;background:var(--bg);color:var(--ink);font-family:'Zen Kaku Gothic New','Hiragino Sans','Hiragino Kaku Gothic ProN','Noto Sans JP',Meiryo,sans-serif;line-height:1.8;font-size:16px;overflow-wrap:anywhere}
a{color:var(--link)}a:hover{color:var(--link-h)}
img{max-width:100%;height:auto}
.wrap{max-width:1120px;margin:0 auto;padding:0 24px}
.skip{position:absolute;left:-9999px}.skip:focus{left:8px;top:8px;background:#fff;padding:8px 12px;z-index:10}

/* ヘッダー */
.site-header{border-top:4px solid var(--pink);border-bottom:1px solid var(--line);background:#fff}
.site-header .wrap{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:12px 32px;padding-top:14px;padding-bottom:14px}
.logo{display:block;line-height:0}.logo img{height:40px;width:auto}
.gnav{display:flex;flex-wrap:wrap;align-items:center;gap:4px 24px;font-size:15px;font-weight:500}
.gnav a{color:var(--ink);text-decoration:none;padding:10px 0}
.gnav a:hover{color:var(--cta)}
.gnav a.btn-contact{color:#fff;background:var(--cta);padding:9px 20px;border-radius:999px}
.gnav a.btn-contact:hover{background:var(--cta-h);color:#fff}

/* 共通部品 */
.btn{display:inline-block;font:inherit;font-weight:700;color:#fff;background:var(--cta);border:0;border-radius:999px;padding:13px 28px;text-decoration:none;cursor:pointer;text-align:center;line-height:1.5}
.btn:hover{background:var(--cta-h);color:#fff}
.btn-white{color:var(--ink);background:#fff}.btn-white:hover{background:#F2F2F2;color:var(--ink)}
.sec-label{margin:0;font-size:13px;font-weight:700;color:var(--cta);letter-spacing:.16em}
.sec-title{margin:0;font-size:30px;font-weight:700;line-height:1.5}
.tag{display:inline-block;font-size:12px;font-weight:700;color:#fff;padding:1px 12px;border-radius:999px;line-height:1.8}
.tag-newcustomer{background:var(--c-new)}.tag-repeat{background:var(--c-repeat)}.tag-management{background:var(--c-biz)}.tag-calendar{background:var(--c-cal)}
.tag-pr{display:inline-block;font-size:11px;font-weight:700;color:var(--ink2);background:#EEEEEE;padding:1px 8px;border-radius:4px}
.crumb{font-size:13px;color:var(--ink3);margin:24px 0 0}
.crumb ol{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:0 6px}
.crumb li+li::before{content:"＞";margin-right:6px}
.crumb a{text-decoration:none}

/* メルマガ */
.mm{background:var(--pink-xl);border-radius:12px;padding:20px;display:flex;flex-direction:column;gap:12px}
.mm-title{margin:0;font-size:17px;font-weight:700;line-height:1.5}
.mm-lead{margin:0;font-size:14px;color:#555}
.mm label{display:flex;flex-direction:column;gap:4px;font-size:13px;font-weight:500}
.mm input{font:inherit;font-size:16px;padding:10px 12px;border:1px solid #CCCCCC;border-radius:8px;background:#fff;width:100%}
.mm .btn{padding:12px 16px}
.mm-note{margin:0;font-size:12px;color:var(--ink3)}
.mm-row{display:flex;flex-wrap:wrap;gap:12px;align-items:flex-end}
.mm-row label{flex:2 1 220px}.mm-row label.mm-name{flex:1 1 140px}.mm-row .btn{flex:1 1 160px}
.mm-hero{background:rgba(255,255,255,.72);-webkit-backdrop-filter:blur(6px);backdrop-filter:blur(6px);border:1px solid rgba(255,255,255,.6);border-radius:16px;padding:32px;gap:16px;box-shadow:0 1px 2px rgba(34,34,34,.06),0 8px 24px rgba(34,34,34,.06)}
.mm-hero .mm-title{font-size:20px}
.mm-hero input{padding:12px 14px}
.mm-hero .btn{padding:14px 20px;font-size:16px}

/* トップ：FV */
.fv{position:relative;overflow:hidden;background:var(--pink-xl);border-bottom:1px solid var(--pink-l)}
.fv-media{position:absolute;inset:0;background:url(/video/fv-poster.jpg) center/cover no-repeat}
.fv-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.fv-media::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(255,240,241,.9) 0%,rgba(255,240,241,.78) 42%,rgba(255,240,241,.2) 100%)}
.fv .wrap{position:relative}
.fv .wrap{display:grid;grid-template-columns:repeat(auto-fit,minmax(320px,1fr));gap:48px;align-items:center;padding-top:88px;padding-bottom:96px}
.fv-text{display:flex;flex-direction:column;gap:20px}
.fv h1{margin:0;font-size:14px;font-weight:700;color:var(--cta);letter-spacing:.12em}
.fv-catch{margin:0;font-size:44px;line-height:1.4;font-weight:700}
.fv-sub{margin:0;font-size:17px;color:var(--ink2)}
.about{max-width:1000px;margin:0 auto;padding:88px 24px;display:flex;flex-direction:column;gap:20px;text-align:center}
.genres{list-style:none;margin:8px 0 12px;padding:0;display:flex;flex-wrap:wrap;justify-content:center;gap:16px 32px}
.genres li{display:flex;flex-direction:column;align-items:center;gap:8px;width:88px}
.genre-ic{color:var(--pink);display:flex;align-items:center;justify-content:center;width:72px;height:72px;border-radius:50%;background:#fff;border:2px solid var(--pink-l);box-shadow:0 4px 12px rgba(255,110,110,.12)}
.genre-ic svg{width:34px;height:34px;fill:none;stroke:var(--pink);stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round}
.genre-lb{font-size:13px;font-weight:700;color:var(--ink2);white-space:nowrap}
.about p.body{margin:0;color:var(--ink2);text-align:center}
.services{background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.services .wrap{padding-top:88px;padding-bottom:88px;display:flex;flex-direction:column;gap:32px}
.sec-head{display:flex;flex-direction:column;gap:12px;text-align:center}
.sec-head .lead{margin:0 auto;max-width:720px;color:var(--ink2)}
.svc-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(280px,1fr));gap:24px}
.svc{border:1px solid var(--line);border-radius:16px;padding:28px;display:flex;flex-direction:column;gap:12px;background:var(--bg)}
.svc .for{margin:0;font-size:13px;color:var(--ink3)}
.svc h3{margin:0;font-size:21px;font-weight:700}
.svc p.d{margin:0;font-size:15px;color:var(--ink2);flex-grow:1}
.svc a{font-weight:700;text-decoration:none;padding:8px 0}
.columns{padding-top:88px;padding-bottom:88px;display:flex;flex-direction:column;gap:56px}
.col-cat{display:flex;flex-direction:column;gap:20px}
.col-cat-head{display:flex;flex-wrap:wrap;align-items:baseline;justify-content:space-between;gap:8px;border-bottom:2px solid var(--ink);padding-bottom:10px}
.col-cat-head h3{margin:0;font-size:22px;font-weight:700}
.col-cat-head a{font-size:15px;font-weight:700;text-decoration:none;padding:6px 0}
.card-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:24px}
.card{display:flex;flex-direction:column;gap:12px;text-decoration:none;color:var(--ink);background:#fff;border:1px solid var(--line);border-radius:12px;overflow:hidden;transition:box-shadow .15s}
.card:hover{color:var(--ink);box-shadow:0 6px 20px rgba(34,34,34,.10)}
.card img{display:block;width:100%;aspect-ratio:1200/630;object-fit:cover}
.card-body{padding:0 18px 20px;display:flex;flex-direction:column;gap:8px}
.card-title{font-size:16px;font-weight:700;line-height:1.6}
.card-cat{font-size:12px;font-weight:700}
.cal-card{display:none}.cal-card.is-show{display:flex}
.contact-band{background:var(--ink);color:#fff}
.contact-band .wrap{padding-top:64px;padding-bottom:64px;display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:24px}
.contact-band h2{margin:0 0 8px;font-size:26px;font-weight:700}
.contact-band p{margin:0;font-size:15px;color:#DDDDDD}

/* 2カラム */
.page-head{display:flex;flex-direction:column;gap:8px;margin-top:20px}
.page-head h1{margin:0;font-size:32px;font-weight:700;line-height:1.5}
.page-head p{margin:0;font-size:15px;color:var(--ink2)}
.chips{display:flex;flex-wrap:wrap;gap:8px;margin-top:20px}
.chips a{font-size:14px;font-weight:700;text-decoration:none;padding:8px 16px;border-radius:999px;border:1px solid var(--line);background:#fff;color:var(--ink)}
.chips a:hover{border-color:var(--cta);color:var(--cta)}
.chips a.is-current{background:var(--cta);border-color:var(--cta);color:#fff}
.layout{display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;margin:24px 0 80px}
.layout>main{flex:999 1 560px;min-width:0}
.side{flex:1 1 300px;min-width:0;display:flex;flex-direction:column;gap:24px}
.side-box{background:#fff;border:1px solid var(--line);border-radius:12px;padding:20px;display:flex;flex-direction:column;gap:10px}
.side-box .ttl{margin:0;font-size:16px;font-weight:700}
.side-cat{font-size:15px;text-decoration:none;padding:10px 14px;border-radius:8px;color:var(--ink);background:var(--bg)}
.side-cat:hover{background:var(--pink-xl);color:var(--ink)}
.side-cat.is-current{font-weight:700;color:#fff;background:var(--cta)}
.bnr{display:flex;flex-direction:column;gap:4px;text-decoration:none;color:#fff;border-radius:12px;padding:20px;line-height:1.6}
.bnr:hover{color:#fff;opacity:.92}
.bnr .s{font-size:12px;opacity:.9}.bnr .b{font-size:18px;font-weight:700}.bnr .m{font-size:13px;opacity:.9}
.bnr-subsidy{background:#444}.bnr-sanipo{background:var(--cta)}.bnr-res{background:var(--ink)}

/* 一覧 */
.list{display:flex;flex-direction:column;gap:16px}
.row{display:flex;flex-wrap:wrap;gap:20px;text-decoration:none;color:var(--ink);background:#fff;border:1px solid var(--line);border-radius:12px;padding:16px;transition:box-shadow .15s}
.row:hover{color:var(--ink);box-shadow:0 6px 20px rgba(34,34,34,.10)}
.row img{flex:0 0 200px;width:200px;aspect-ratio:1200/630;border-radius:8px;display:block}
.row-body{flex:1 1 260px;display:flex;flex-direction:column;gap:6px;justify-content:center}
.row-meta{display:flex;flex-wrap:wrap;gap:8px;align-items:center}
.row-title{font-size:17px;font-weight:700;line-height:1.6}
.row-desc{font-size:13px;color:var(--ink3);line-height:1.7;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}

/* 記事 */
.article{background:#fff;border:1px solid var(--line);border-radius:12px;padding:40px;display:flex;flex-direction:column;gap:24px}
.art-meta{display:flex;flex-wrap:wrap;gap:8px 16px;align-items:center;font-size:13px;color:var(--ink3)}
.article h1{margin:0;font-size:30px;line-height:1.5;font-weight:700}
.eyecatch{display:block;width:100%;aspect-ratio:1200/630;border-radius:8px}
.author{margin:0;font-size:13px;color:var(--ink3)}
.entry{display:flex;flex-direction:column;gap:20px;font-size:16px}
.entry>*{margin:0}
.entry h2{margin-top:24px;font-size:24px;line-height:1.5;font-weight:700;padding:10px 16px;background:var(--pink-xl);border-left:6px solid var(--pink);border-radius:4px}
.entry h3{margin-top:8px;font-size:19px;line-height:1.55;font-weight:700;padding-bottom:6px;border-bottom:2px solid var(--pink-l)}
.entry h4{font-size:17px;font-weight:700}
.entry ul,.entry ol{padding-left:1.5em;display:flex;flex-direction:column;gap:6px}
.entry li>ul,.entry li>ol{margin-top:6px}
.entry blockquote{margin:0;padding:16px 20px;background:var(--bg);border-left:4px solid #CCCCCC;border-radius:4px;color:var(--ink2)}
.entry blockquote p{margin:0}.entry blockquote p+p{margin-top:8px}
.entry strong{background:linear-gradient(transparent 62%,#FFE0E3 62%)}
.table-wrap{overflow-x:auto;-webkit-overflow-scrolling:touch}
.entry table{width:100%;border-collapse:collapse;font-size:15px;line-height:1.7}
.entry th,.entry td{text-align:left;vertical-align:top;padding:10px 12px;border:1px solid var(--line)}
.entry th{background:#F2F2F2;font-weight:700}
.entry hr{border:0;border-top:1px solid var(--line)}
.entry a[target=_blank]::after{content:"";display:inline-block;width:.8em;height:.8em;margin-left:3px;vertical-align:-1px;background:currentColor;-webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M14 3h7v7h-2V6.4l-9.3 9.3-1.4-1.4L17.6 5H14V3zM5 5h6v2H5v12h12v-6h2v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V7a2 2 0 0 1 2-2z'/%3E%3C/svg%3E") center/contain no-repeat;mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M14 3h7v7h-2V6.4l-9.3 9.3-1.4-1.4L17.6 5H14V3zM5 5h6v2H5v12h12v-6h2v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V7a2 2 0 0 1 2-2z'/%3E%3C/svg%3E") center/contain no-repeat}
.entry .cta a[target=_blank]::after,.entry .btn::after{display:none}
.toc{background:var(--pink-xl);border-radius:10px;padding:20px 24px}
.toc-title{margin:0 0 6px;font-size:15px;font-weight:700}
.toc ol{margin:0;padding-left:1.4em;display:flex;flex-direction:column;gap:4px;font-size:15px}
.toc a{text-decoration:none}
.cta{border:2px solid var(--pink);border-radius:12px;padding:24px;display:flex;flex-direction:column;gap:10px}
.cta .cta-title{margin:0;font-size:18px;font-weight:700;line-height:1.6;padding:0;background:none;border:0}
.cta p{margin:0;font-size:15px}
.cta .cta-btns{display:flex;flex-wrap:wrap;gap:10px}
.cta .cta-btns a{display:inline-block;font-weight:700;color:#fff;background:var(--cta);text-decoration:none;padding:12px 24px;border-radius:999px;line-height:1.5}
.cta .cta-btns a:hover{background:var(--cta-h);color:#fff}
.cta .cta-btns a+a{background:#fff;color:var(--cta);border:2px solid var(--cta);padding:10px 22px}
.months{display:grid;grid-template-columns:repeat(auto-fill,minmax(64px,1fr));gap:8px}
.months a{display:block;text-align:center;font-weight:700;text-decoration:none;padding:8px 4px;border:1px solid #9ED6AE;border-radius:8px;color:var(--c-cal);background:#F1FAF3}
.months a:hover{background:#9ED6AE;color:var(--ink)}
.months span{display:block;text-align:center;font-weight:700;padding:8px 4px;border-radius:8px;color:#fff;background:var(--c-cal)}
.related .ttl{margin:0 0 12px;font-size:18px;font-weight:700}
.rel-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(180px,1fr));gap:16px}
.rel{display:flex;flex-direction:column;gap:8px;text-decoration:none;color:var(--ink)}
.rel:hover{color:var(--cta)}
.rel img{display:block;width:100%;aspect-ratio:1200/630;border-radius:6px;border:1px solid var(--line)}
.rel span{font-size:14px;font-weight:700;line-height:1.6}

/* 補助金・MEOなど旧記事の本文 */
.legacy{font-size:16px}
.legacy p{margin:0 0 14px}
.legacy img{display:block;margin:8px 0}
.legacy .box,.legacy .box-yellow{padding:16px 20px;border-radius:8px;margin:0 0 20px}
.legacy .box{background:var(--bg);border:1px solid var(--line)}
.legacy .box-yellow{background:#FFF9DB;border:1px solid #F2E3A0}
.legacy table{border-collapse:collapse;max-width:100%}
.legacy td,.legacy th{border:1px solid var(--line);padding:8px 10px;vertical-align:top}
.legacy .hb-toc-table td{border:0}
.legacy #salon-subsidy-widget table td{border:0;padding:4px}
.legacy h3{line-height:1.6;margin:32px 0 16px}
.legacy .table-wrap{margin:0 0 16px}
.legacy details.spoiler{border:1px solid var(--line);border-radius:8px;padding:0 16px;margin:16px 0;background:var(--bg);font-size:13px;white-space:pre-line}
.legacy details.spoiler summary{cursor:pointer;font-weight:700;padding:12px 0;white-space:normal}

/* フォーム */
.form{display:flex;flex-direction:column;gap:18px;background:#fff;border:1px solid var(--line);border-radius:12px;padding:28px}
.form .f{display:flex;flex-direction:column;gap:6px}
.form .f>label,.form .f>.lbl{font-size:15px;font-weight:700}
.form .req,.form .opt{display:inline-block;font-size:11px;font-weight:700;color:#fff;background:var(--cta);border-radius:4px;padding:0 6px;margin-left:8px;vertical-align:2px}
.form .opt{background:#999}
.form input[type=text],.form input[type=email],.form input[type=tel],.form input[type=url],.form textarea{font:inherit;font-size:16px;padding:10px 12px;border:1px solid #CCCCCC;border-radius:8px;background:#fff;width:100%}
.form textarea{min-height:160px}
.form .checks{display:flex;flex-wrap:wrap;gap:8px 20px}
.form .checks label{display:flex;align-items:center;gap:6px;font-weight:500}
.form .checks input{width:18px;height:18px;accent-color:var(--cta)}
.hp-field{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
.form-message{margin:0;padding:12px 14px;border-radius:8px;background:#FDECEE;color:#A1202E;font-size:14px}
.form-message.is-info{background:#EEF5FD;color:#124F91}
.form .btn{align-self:center;min-width:280px;font-size:16px;padding:15px 28px}
.form .btn:disabled{opacity:.6;cursor:wait}
.form-note{margin:0;font-size:13px;color:var(--ink3)}

/* 固定ページ */
.page{background:#fff;border:1px solid var(--line);border-radius:12px;padding:40px;margin:24px 0 80px}
.page h1{margin:0 0 24px;font-size:28px;line-height:1.5}
.page h2{font-size:19px;margin:28px 0 8px}
.page p{margin:0 0 12px}
.narrow{max-width:820px;margin:0 auto}

/* フッター */
.site-footer{background:#fff;border-top:1px solid var(--line)}
.site-footer .wrap{padding-top:48px;padding-bottom:32px;display:flex;flex-direction:column;gap:28px}
.ft-top{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:24px 32px}
.ft-top img{height:32px;width:auto;display:block}
.fnav{display:flex;flex-wrap:wrap;gap:4px 28px;font-size:14px}
.fnav a{color:var(--ink);text-decoration:none;padding:8px 0}
.fnav a:hover{color:var(--cta)}
.fnav2{display:flex;flex-wrap:wrap;gap:4px 28px;font-size:13px;border-top:1px solid var(--line);padding-top:20px}
.fnav2 a{color:#555;text-decoration:none;padding:6px 0}
.fnav2 a:hover{color:var(--cta)}
.copy{margin:0;font-size:12px;color:var(--ink3)}

/* PCではサイドバーのメルマガ登録をスクロールに追従させる */
@media (min-width:960px){
  .side{align-self:stretch}
  .side-sticky{position:sticky;top:20px}
}
@media (max-width:1023px){
  br.pc{display:none}
  .about p.body{text-align:left}
}
@media (max-width:767px){
  .genres{gap:12px 4px;justify-content:space-between}
  .genres li{width:62px}
  .genre-ic{width:54px;height:54px}
  .genre-ic svg{width:26px;height:26px}
  .genre-lb{font-size:10.5px;letter-spacing:-.02em}
  .fv-media::after{background:rgba(255,240,241,.82)}
  body{font-size:15.5px}
  .wrap{padding:0 16px}
  .site-header .wrap{padding-top:10px;padding-bottom:6px;gap:6px}
  .logo img{height:32px}
  .gnav{width:100%;gap:0 16px;font-size:13.5px;justify-content:flex-start}
  .gnav a{padding:8px 0}
  .site-header .wrap{position:relative}
  .gnav a.btn-contact{position:absolute;right:16px;top:12px;padding:5px 14px}
  .fv .wrap{padding-top:48px;padding-bottom:56px;gap:32px;grid-template-columns:1fr}
  .fv-catch{font-size:30px}
  .fv-sub{font-size:15px}
  .mm-hero{padding:22px}
  .about,.services .wrap,.columns{padding-top:56px;padding-bottom:56px}
  .about{padding-left:16px;padding-right:16px}
  .sec-title{font-size:24px}
  .columns{gap:44px}
  .contact-band .wrap{padding-top:44px;padding-bottom:44px}
  .contact-band h2{font-size:21px}
  .page-head h1{font-size:24px}
  .layout{margin-top:16px;gap:32px}
  .row{gap:12px;padding:12px}
  .row img{flex-basis:120px;width:120px}
  .row-body{flex-basis:160px}
  .row-title{font-size:15px}
  .row-desc{display:none}
  .article{padding:22px 16px;border-radius:0;border-left:0;border-right:0;margin:0 -16px}
  .article h1{font-size:22px}
  .entry h2{font-size:20px;padding:8px 12px}
  .entry h3{font-size:17px}
  .entry table{font-size:14px}
  .entry th,.entry td{padding:8px}
  .page{padding:24px 16px}
  .form{padding:20px 16px}
  .form .btn{min-width:0;width:100%}
}
@media (min-width:768px) and (max-width:1023px){ .fv-catch{font-size:38px} }